Skill 01.04: Specifying Your Purpose and Vision

Written on 07/04/2025
Tiffany Andras

A clear purpose and vision provide direction and motivation for leadership and personal growth. Purpose defines why an individual engages in their work, while vision offers a roadmap for long-term impact.

Leaders with a well-defined purpose inspire others, drive organizational success, and maintain resilience in adversity. This skill ensures that actions remain aligned with meaningful goals.

Practical Exercise: The “Purpose & Vision Statement” Check-In

Take 5 minutes to reflect on your purpose and vision at the start of each week using these prompts:

  1. Define Your Purpose – Ask yourself: “Why do I lead? What impact do I want to have?”

    • Example: “I lead to empower others and create a culture of trust and growth.”
  2. Clarify Your Vision – Ask: “What does long-term success look like for me and my team?”

    • Example: “A team that thrives on accountability, innovation, and resilience.”
  3. Align Your Actions – Identify one action this week that brings you closer to your vision.

    • Example: “I will have a one-on-one conversation with each team member to understand their growth goals.”

Action Step: Write down your purpose and vision statement and revisit it weekly to ensure your leadership stays aligned with meaningful goals.

Dr. Terry Anderson